








A: At MONAT, naturally based means we strive to use ingredients that are considered “close to the source.” Our naturally based ingredients include high-quality botanical extracts, essential oils, and vitamins in effective formulations. MONAT blends natural ingredients with surfactants (for cleansing products), emulsifiers (for creams and lotions), and preservatives (for a product that is free of contaminants and safe to use).
A: Technically no. But it’s important to clarify the difference between “all-natural” and “naturally based.” The all-natural category requires the use of natural preservatives whose safety has not been substantiated or the complete lack of preservatives altogether. The absence of preservatives also means the products would have a very limited shelf life and would need refrigerated. Items would need to be expressed shipped and cold-packed, making the products quite cost prohibitive.

A surfactant is any ingredient which reduces the surface tension between water and another liquid. One of the functions of surfactant is to cleanse. A surfactant puts itself between dirt and the object being cleaned, thus separating the two and allowing for easy rinsing. It’s what makes your cleansers, body washes, and bubble baths foam and bubble. Some surfactants are also known as detergents and there are mild cleansers and harsh cleansers. At MONAT, we use the gentlest and safest surfactant blends possible to effectively cleanse. Without surfactants, our products wouldn’t bubble or foam.
An emulsifier is what “marries” oil and water, making it a cream. An emulsion is created when fine droplets of a liquid are dispersed in a second liquid. Both liquids do not mix on their own and must be held together using an emulsifier. Emulsifying is done by slowly adding one ingredient to another while simultaneously mixing rapidly. This disperses and suspends tiny droplets of one liquid through another. The two liquids would quickly separate again if an emulsifier were not added. Emulsifiers are liaisons between the two liquids and serve to stabilize the mixture.
When it comes to beauty care products, preservatives are a good thing! Preservatives are added to skin, hair, and body care products because they protect the product and the consumer from the many types of mold, bacteria, yeast and fungus that can grow in a product. These things can compromise the integrity of a product—make it separate or smell bad. Most companies use a blend of preservatives to protect against a wide range of contaminants, and these blends of preservatives provide broad spectrum protection. The approximate total preservative blend used in MONAT products is less than 1% of the total formulation, are a natural alternative to synthetic, and are non-toxic to the consumer.

A pure, multitasking elixir ideal for normal to thick hair and normal to dry skin. REJUVENIQE® nourishes and energizes the scalp with an invigorating blend of 13+ natural plant and essential oils.

A unique active complex that helps to strengthen and thicken hair while supporting natural growth.

Featuring pea extract, this high-tech blend supports the appearance of healthy, younger-looking hair by helping to protect your tresses from environmental factors.

A powerful ingredient that helps preserve the natural pigmentation of the hair and keeps strands protected and strong.
YES! Naturally based means you get the best of both worlds: products with ingredients that are as close to the source as possible and products that are blended in effective and safe formulations. We will continue to use only high-quality botanicals, essential oils, and vitamins in MONAT formulations to ensure you receive the most benefit of what the earth has to offer!





- Herbal teas
- Cucumber and Lemon infused water
- Hair masques – like Double Action Hydrating Serum and Heavenly Hydrating Masque
- Hand scrubs and exfoliants
- Scented candles
- REALLY good towels (the thicker the better!)
- Skin moisturizers – you can’t go wrong with our REJUVENIQE® Oil Intensive
- Volunteer to make your partner’s favorite dinner. Or, even better, work together to make a memorable meal.
- Be sure to be a little extra with how you prepare the dinner – dress up a bit, light some candles, open that bottle of wine you’ve been saving.
- Clean and decorate a little ahead of time, to help clear your minds and put you in a better mood.
- Make a playlist of your favorite songs, both for the dinner and for the time you’re relaxing together after.
- Chocolates are the expected sweet gift for Valentine’s, but don’t be afraid to break the mold if your partner prefers other treats. Nuts, fruits, or hard candies can be just as delicious.
- Take those treats and arrange them in a Valentine’s Day-themed mug or red and white dish. The extra effort helps show your appreciation.
- If you really would like to craft something unique for your partner, consider taking inspiration from any of these DIY gifts. We especially like the #10 book safe, the #24 map themed coasters and the #75 flavored salts.
- There is nothing that says “I love you” more than taking your time to put your own words down on paper. A sincere letter about your true feelings will be something your partner will cherish for years.
- Not all romances are tragic, a night of laughs can be a great time. Look for local comedy shows, stand-ups, or improv troupes that you and your partner can enjoy.
- Not afraid to laugh at each other? Try finding a bar or arcade that offers karaoke. This could also be an amazing double date opportunity.
- Dinner and a movie may sound cliché, but as always, it’s the thought that counts. If nothing great is playing at the local cinema, consider taking in a college theatre production or other small venue show.
- If you and your partner enjoy alcoholic drinks, take a tour of a brewery or distillery. Local crafting is huge right now, and chances are you have a nearby location where you can enjoy a tasting menus for a wide variety of flavors.
- Up for an urban adventure? Visit local landmarks, museums, and art galleries. They tend to not be as crowded as other entertainment options and less expensive.
- Or, if you prefer the lure of the great outdoors, you could enjoy a hike, a beach picnic, or a snowshoeing adventure – depending on your local climate, of course.
- A picnic lunch (for the day) or wine and desserts (for the evening) can be a great time together either in a local park or just in your backyard.
- If the weather is really on your side, consider watching the sunset and then some comfortable stargazing from a nearby location. If the weather isn’t great, you could always go with the “night in” plan.
- Can’t find a babysitter for the kids? Plan a family game night with desserts and hot chocolate. It’ll be a great opportunity to pull them away from their mobile devices.
- If you have family members who are alone on Valentine’s, consider making plans to invite them over – especially if they’ve just lost their own partner. Just that one night could mean the world to them.
- A day of service could also make the difference for someone’s life. Volunteering for your church, shelter, food bank, or local charity may not be the traditional idea of a Valentine’s date, but it might end up being the one you’ll remember for a lifetime.
- Eliminates wastes through urination, perspiration and bowel movements
- Keeps your temperature normal
- Lubricates and cushions joints
- Protects sensitive tissues1
What do the experts say? According to Howard Murad, author of The Water Secret: The Cellular Breakthrough to Look and Feel 10 Years Younger, not drinking water makes your skin look more dry and wrinkled, which can be improved with proper hydration.
1 Healthy Lifestyle: Nutrition and healthy eating. Mayo Clinic. https://www.mayoclinic.org/healthy-lifestyle/nutrition-and-healthy-eating/in-depth/water/art-20044256?pg=2
2 Fetters, K. Does Drinking Water Really Give You Glowing Skin? Women’s Health Magazine. February 26, 2015. https://www.womenshealthmag.com/health/drinking-water-for-better-skin
3 Micco, N., M.S. 7 Refreshing Foods to Help You Stay Hydrated. Eating Well. http://www.eatingwell.com/article/17576/7-refreshing-foods-to-help-you-stay-hydrated/